With the rise of artificial intelligence in the past few years, a lot of industries have been affected. Some positively, but others negatively.

Content writers were hit hard, with a lot of AI tools able to instantly generate content with simple commands.

And for the most part, if you write content for a living, then you are probably wondering if AI will take your job soon.

The chances of this are low for one main reason;

AI-generated content does not have the creativity required to come up with unique, high-quality, and interesting pieces.

If you are worried that you might lose your job soon, I will tell you reasons why AI shouldn’t be a threat to you.

Your Content Resonates Better With Audiences

AI is just…well, AI. It’s an artificial form of technology and that’s what sets you apart from it.

In fact, that’s your stronghold!

You are capable of connecting better with the audiences you write for, something that AI cannot do!

Before coming up with any piece of content, the research includes understanding the target readers and their pain points. You then write content that is in tune with their needs.

As the writer, you understand the finer details of the target audience hence delivering the desired results.

Creativity

A lot of AI-powered writing tools can assist with tasks such as grammar and spell checks, plagiarism detection, language enhancement, and even generating content outlines.

But when it comes to content, they lack creativity!

Your imagination and ability to come up with unique ideas are what sets you apart from any content-generating AI tool.

The information churned out by AI relies on a generator but as a writer, your thoughts and imaginations fuel the content you come up with.

So while AI might be a bottomless source of information, you have something it doesn’t. Use that and deliver the value your readers are looking for!

You Can Develop Long-form Content…

But AI can’t do that!

AI might perform well with short-form content but it might not generate long-form informative and engaging content.

Remember these tools rely on prompts to generate content. While short and clever ones might be used to generate short decent content, it might be harder with long pieces because of the lack of variety.

Writers are able to create rich and valuable content because they can tweak sentence structures and length while applying a variety of vocabulary and phrases to their content.

You can experiment with different writing styles, explore new perspectives, and play with your creativity to come up with long-form content that is both valuable and interesting to consume.

You Adapt To Trends Faster

Given the always-changing search engine algorithms, AI might not be able to keep up with every other new trend.

It relies on updates, and breaking down this information to identify trends in the market. That coupled with incorporating new developments while updating content continuously is very limiting for AI.

While every brand strives to keep up with new industry trends, you can bring that to life through content. You are more aware of the changes in audience preferences, the new topic everyone is talking about, new algorithms, and even what is shaking the industry currently.

You are adaptable to new trends, keeping the brand at the frontline. What business owner doesn’t want that?

Additional Tips

AI took the content writing industry by storm, and while it might not entirely take your job, it’s important to familiarize yourself with it. You can stay ahead of the curve through information.

That said, here are additional AI-related tips you need as a writer;

• Stay up-to-date on the latest trends in AI writing. Regardless of what field you are in, make sure to always be up-to-date with the latest AI trends. This helps you prepare for any uncertainties you might encounter in the future.
• Network with other content writers using AI writing tools. Networking with other writers is crucial! Make connections with other writers using AI tools and learn from their experiences.
• Experiment with different AI writing tools.  Each AI tool is built to function uniquely. By experimenting with more than one, you get accustomed to a variety and make an informed decision based on your needs.
• Take continuing education courses. Learning new skills and constantly improving your writing techniques is a good way to add value to yourself as a brand…a writer. Look for education courses that align with your skills and enroll in at least one every year. 
• Don’t be afraid to ask for help. Perhaps you need to use AI tools to your advantage but don’t know where to begin or how to do it right. Reach out to one of your networks and ask for the help you need.

In Summary…

See, you are better advantaged than the AI you think is going to take your job. While the technology is brilliant with impressive capabilities, you can use it to your advantage.

Learn how to use AI to improve your content, whether it is to generate content ideas, conduct keyword research, speed up your research, or even check for plagiarism, the opportunities are endless.

On the bright side, AI might not necessarily take your job. But it might make work easier for you!